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Brand champions
Date:  03/02/2004 Location: Howard Hotel, Edinburgh
Chairman: Mr  Tom Hunter
Speaker: Mr  James Barnes  Mr  Robert  Wiseman          

A strong brand can be a company's greatest asset.  James has grown Dobbies to become the second-largest garden centre group in the UK, while Robert has taken Wiseman Dairies to become the third-biggest liquid milk producer in the UK.  Both are willing to pass on the branding secrets which helped them in their growth.

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